The duplicate content penalty - not much to worry aboutThe duplicate content penalty is perhaps the most preposterous of faulty search engine optimization claims. Likely propagandized by spam pushers and designers of article spinning software, there is no such thing as a duplicate content penalty – at least not in the way that most people think. If you’ve been sucked into this “duplicate content penalty” mindset, you should immediately reconsider, because this belief not only wastes money, time and resources, it also makes you seem like an amateur to anyone you do business with who knows better. Read more here

Google Panda only affected shady article writing servicesIn An Article Writing Service Review of Google Panda 3 Part I, we discussed two major theories that might explain the recent dramatic loss of rankings experienced by many websites as a result of Google’s Panda 3 update that was initiated at the end of February 2012. In this installment of the series we detail the final major theory, which is that algorithm changes may have included the devaluation or complete disregard of anchor text. Read more here

For some article writing services Panda meant destructionThis article writing service review of Google Panda refers to the most recent update that occurred near the end of February, 2012. Some websites began seeing the effects of this update in advance of this time, while some are just now being affected several weeks later. Overall this version of Panda targeted manipulative SEO tactics and in this regard appears to have been reasonably successful. Read more here

Article Writing Services that use spun articles are really just spammersArticle writing services that spin articles should be boycotted, prosecuted and exiled from the internet. Spun articles are spam – there’s no way to argue successfully against this fact. They are not meant to be read by humans and that makes them spam. These embarrassing “articles” are destroying the directories that unfortunately publish them, thereby threatening the entire article marketing and SEO industry overall. If you work with an article writing service that uses spun articles, you’ll be associating yourself spam. Read more here

Being a web content editor takes ballsIn Web Content Editor: Big Balls Required Parts I & II a number of examples were detailed making the case for an editor to have pretty big balls in order to do their job right. For those who think that editing and advising on the work of others is a breezy desk job, consider these few final points on why it really does take some big cajones to be a web content editor. Read more here

It takes guts to be a web content editorIn Web Content Editor: Big Balls Required Part I, we discussed two reasons why it takes a lot of guts and some pretty big balls to be a good web content editor. This included having to say no to projects altogether, and having to tell a client that their work isn’t even editable – that it must either be trashed or completely rewritten. In this installment of the series we’ll examine 4 more reasons why it takes guts to be an editor. Read more here

When it comes to being a web content editor, it takes better nuts than theseBeing a web content editor is one of the most difficult and comprehensive jobs one can expect to hold. A web content editor must have intensely sharp eyes, a powerful grasp of the spoken and written word, and the ability to make their client’s vision their own without producing a single biased revision or edit. These are difficult skills to acquire, and even more difficult is acquiring the required figurative size of an exceptional editor’s balls. Why? Because it’s our job to tell you you’re wrong, to pick your work apart and present it to you in shambles. It’s the job equivalent of a fashion or movie critic, but in the case of an editor we have to put back together what we’ve torn down. Meaning, we actually work for a living. The following are 9 reasons why a web content editor needs to have some pretty big balls in order to be successful. Read more here

Buy Articles to Dominate your competitionBuy articles from a reputable article writing service with the skills outlined below to ensure you get your money’s worth. One well-written article is worth more than 100 inexpensive, poorly written articles. The writer must: know your audience, captivate the reader, link readers to your website and convert them to a customer to ensure you are getting quality over quantity when you buy articles. Read more here

Buying articles - pitfalls to avoidYou will inevitably have to buy articles if you want to run a long-term and successful marketing campaign for your online business. However, buying articles is always a gamble. Great content developers do exist, but the internet is home to a staggering number of bad writers. It is critical to your business’s success that you avoid these writers whenever possible and only hire proven professionals. The following are four of the worst pitfalls to avoid when you buy articles. Read more here

Life as an Online Advertising CopywriterAdvertising copywriters are highly valued for their ability to successfully pitch products. The internet is a constant source of new information and ever-better opportunities for sales, but good advertising copywriters know just what to say to make surfers stay on a webpage, pull out their credit cards and buy. Because of this ability, they are some of the best-paid writers on the internet. However, many copywriters often find themselves handling impossible jobs and difficult clients. The following are some of the perks and downsides to being an online advertising copywriter. Read more here